- Challenge
- Like most local contractors, the business was nearly invisible in organic search for high-intent “near me” queries and leaned heavily on word-of-mouth and paid leads. It needed consistent organic visibility for its service-area pages.
- Approach
- A structured SEO plan focused on the service and location pages a hardscaping contractor converts on — paver patios, retaining walls, driveways and walkways, and outdoor-living spaces, paired with city and “near me” service-area pages — plus technical clean-up and steady content production, executed methodically week over week against the client’s own Google Search Console baseline.
- Result
- +64% organic clicks
Real client result — anonymized for confidentiality. Figures are organic clicks measured in the client's own Google Search Console. We describe the client by sector, never by name.
Home Services SEO case study: +32% organic clicks
How Foundgrove grew organic search demand for a technology-enabled home-services company — a real, anonymized result.
+32%
Organic clicks since signup
49
Clicks · recent window
All figures are organic clicks from the client's own Google Search Console. Client anonymized for confidentiality.
Challenge
Turning a thin organic presence into a growth channel in a competitive local market where discoverability directly drives booked work.
Approach
A steady SEO and content plan built on the pages that drive booked work in home services — service-area and city “near me” pages, individual per-service pages, and cost/pricing pages for the jobs buyers price-check before calling — with consistent execution and a positive 30-day trend.
Result
+32% organic clicks
Background
Who is this business?
A technology-enabled home-services company in the home services · technology-enabled sector engaged Foundgrove for seo & content in March 2026. The client is anonymized here for confidentiality; every figure below is drawn from their own Google Search Console.
This is a real, anonymized engagement with a technology-enabled home-services company working to turn a thin organic presence into a genuine growth channel in a competitive local market.
The challenge
What was the challenge?
Turning a thin organic presence into a growth channel in a competitive local market where discoverability directly drives booked work.
From March 2026, the steady SEO and content plan (11 of 15 tasks completed, 25 tasks in a recent week) kept a consistent execution rhythm with a positive 30-day trend.
The approach
How did Foundgrove approach it?
A steady SEO and content plan built on the pages that drive booked work in home services — service-area and city “near me” pages, individual per-service pages, and cost/pricing pages for the jobs buyers price-check before calling — with consistent execution and a positive 30-day trend.
Organic clicks grew 32% since signup, reaching 49 clicks in the recent window — solid, honestly-framed growth backed by real search demand rather than a headline number stretched off a negligible base.
Delivery
11 of 15 tasks completed, with 25 tasks shipped in a recent week.
The result
What was the result?
A steady SEO and content plan built on the pages that drive booked work in home services — service-area and city “near me” pages, individual per-service pages, and cost/pricing pages for the jobs buyers price-check before calling — with consistent execution and a positive 30-day trend.
A 32% lift in organic clicks, supported by consistent plan execution and real search demand — solid, honestly-framed growth.
Methodology
How is this measured?
Every figure on this page is an organic-click count from the client's own Google Search Console — not a number we generate. Here is exactly what the metrics mean:
- Organic clicks — clicks to the client's site from Google's organic results, as reported in Google Search Console.
- Since signup — the current window compared against the baseline captured when the engagement began (March 2026).
- Anonymized — real results, but the client is described by sector, not named, so nothing here is independently attributable to a specific business.
- Delivery counts — task and plan-completion figures describe work Foundgrove shipped, not client outcomes.
Next steps
How would this apply to my business?
Every engagement is different. The responsible next step is to inspect the actual site, public search surfaces, and measurement baseline before deciding what work fits. Start with our SEO for the industries we serve page, browse all the industries we serve, compare more results in the full case-study library, or see the SEO service overview with pricing and process details.
More case studies
Other client results
Two more real, anonymized results. Each links to the full breakdown.
- Challenge
- Competing in a crowded managed-IT market where established players dominated the search results for commercial-intent keywords, the firm struggled to be found for the services it most wanted to sell.
- Approach
- A focused SEO program targeting the firm’s core managed-services categories — managed IT and help-desk support, cybersecurity, and cloud and co-managed services — on the commercial-intent pages that attract qualified, sales-ready inquiries, supported by ongoing content and technical optimization with steady weekly output.
- Result
- +75% organic clicks
Want a result like this for your business?
Free 10-minute video teardown within 2 business days, plus an optional full written audit — built around your actual pages, public visibility, and measurement baseline.
By the Foundgrove team · Updated July 3, 2026